It is important that you know that you and your children can enjoy without ever submitting any personal information whatsoever. There are, however, various areas that offer enhanced fun and more personal experiences if very minimal information is provided. This information is first name, e-mail address as well as general and brief interests. This information is used simply to personalize a page or to communicate with children who write to Santa or who sign up for "opt-in" emails like the Elf Buddy e-mail. Parents have the right to review any personal information collected on their children, and may request that we delete this information from our database.